Dedicated account manager
You'll work with the same person every time — someone who knows your business, your brand, and your goals. No support tickets, no starting from scratch every conversation.
Strategic Development
A digital growth partner — not just a supplier
Transform your website into a powerful business asset with dedicated account management, strategic planning, and a clear roadmap for growth.
Tailored to your goals
What you get
Key features
- Account Management & Planning Dedicated account manager for consistent communication, annual development roadmap aligned with your business objectives, quarterly strategy reviews to track progress, and priority response for strategic queries.
- Digital Growth Partnership Regular insight reports on your site's performance, proactive recommendations for improvements and opportunities, strategic planning sessions to identify growth opportunities, and integration of digital strategy with broader business goals.
- Strategic Partnership Approach We transform your website and connected services into powerful business assets, creating clear roadmaps that turn potential into measurable success through a proactive approach that drives your business forward.
Pricing
Pricing
Every partnership is different, so we don’t do one-size-fits-all pricing. Your investment depends on the scope of work, the pace of delivery, and the outcomes you’re working towards.
Most of our growth partnerships start from £500/month, covering a dedicated account manager, quarterly strategy sessions, and a set number of hours for design, development, and optimisation work.
Book a discovery call and we’ll scope a plan that fits your business and budget — no obligation, no hard sell.
Process
How our partnership works
1
Discover & align
We start by understanding your business inside out — your goals, your challenges, your audience. We align on priorities and agree on what success looks like, so every piece of work has a clear purpose.
2
Plan & roadmap
Together we build a quarterly roadmap — a prioritised plan of improvements, experiments, and strategic initiatives. No random tasks — everything ties back to measurable business outcomes.
3
Execute & iterate
We get to work on the highest-impact items first. Design improvements, content updates, conversion experiments, technical enhancements — all delivered in focused sprints with regular check-ins.
Why us
Why partner with us
FAQs
Common questions
Will my website be mobile-friendly?
Every website we build is mobile-first and fully responsive. With over 60% of web traffic coming from mobile devices, this isn’t optional — it’s fundamental to how we design. We design for smartphones first and scale up to desktop, ensuring the experience is excellent on every device.
What's the difference between this and a web design project?
A web design project has a defined start and end. Strategic Development is an ongoing partnership — we work with you month after month to continuously improve, optimise, and grow your digital presence. Think of it as having a dedicated digital team on call.
What makes Lightly Salted different from other web designers?
Every website is bespoke (no templates or page builders), we’re genuinely sustainable (1% for the Planet members, 50 trees planted and 1 tonne CO₂ offset per project, 100% renewable-energy hosting), and you work directly with the founders.
What kind of work is included each month?
It varies based on your roadmap and priorities. Typical work includes design updates, content creation, conversion optimisation, performance improvements, analytics review, and strategic planning. We agree on priorities together at the start of each quarter.
How do you measure success?
We define success metrics together during the discovery phase — these might include conversion rates, organic traffic, page speed, lead volume, or other KPIs specific to your business. Every quarterly review measures progress against these agreed goals.
Do you offer ongoing support after launch?
Yes. Our Digital Growth Support and hosting & maintenance plans provide ongoing help with updates, improvements and questions.
Do you design Shopify websites as well as WordPress?
Yes. While WordPress is our primary platform, we also design and build Shopify stores for businesses focused on e-commerce. We’ll recommend the right platform based on your specific needs.
Can you help with SEO as well as web design?
Every website includes on-page SEO foundations. We also offer dedicated SEO services for businesses investing in long-term organic growth.
Am I locked into a long-term contract?
No. Our partnerships run month to month. We earn your continued business through results, not contractual obligations. Most clients stay because the value speaks for itself — but you’re always free to pause or stop.
Get in touch
Ready to grow your business online?
Skip the forms. Have a real conversation with someone who can actually help.
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24-hour response guarantee
We'll get back to you within one business day, every time.
No hard sell, ever
Just an honest conversation about whether we're the right fit.
Talk to the people who'll do the work
No account managers or middlemen. Meet your actual team.