The Methuen Arms

The Methuen Arms increases bookings with a custom website by Lightly Salted

The Methuen Arms
Discover how Lightly Salted Ltd helped The Methuen Arms, a historic hotel and restaurant, increase web traffic and bookings with a custom, results-driven, and eco-friendly website design.

Background

The Methuen Arms is a historic hotel and restaurant located in Wiltshire, England. The hotel features 19 individually-styled rooms, a restaurant, and a bar. The Methuen Arms approached Lightly Salted Ltd to design and build a new website that would better showcase their unique offerings and attract more customers.

Lightly Salted Ltd is a digital marketing agency that values sustainability, authenticity, and innovation. They are committed to delivering custom, data-driven, and results-oriented solutions to their clients.

Challenge

The Methuen Arms faced the challenge of attracting new customers and standing out in a competitive market. Their previous website did not effectively showcase their unique offerings and failed to engage potential customers.

Solution

To address the challenge, Lightly Salted Ltd designed and built a custom, multi-page website that effectively showcased The Methuen Arms’ offerings and unique character. The website features high-quality photography, engaging copy, and clear calls to action that encourage visitors to book a room or table.

Lightly Salted Ltd also integrated The Methuen Arms’ social media accounts into the website, allowing visitors to easily engage with the hotel on multiple platforms. The website is optimised for search engines, ensuring that potential customers can easily find The Methuen Arms online.

Results

Since the launch of the new website, The Methuen Arms has seen an increase in web traffic and bookings. The website effectively showcases the hotel’s unique offerings and has helped to increase brand awareness among potential customers.

Overall, Lightly Salted Ltd’s custom, data-driven, and results-oriented approach has helped The Methuen Arms to achieve measurable, meaningful results and stand out in a competitive market.

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