A little while ago, I was working in Café Nero in Chipping Norton. My average coffee was going cold as I discussed a problem with some website code over the phone. Many minutes later, my call finished and I realised that someone had pulled up and sat next to me. The kind woman noticed that I was talking about websites and asked if we could meet.
A week later and I was learning about her website problems in that same coffee shop.
She told me that: her past two agencies had let her down and that she needed help redeveloping her website.
When she had finished I told her my story. I told her that I ran an agency called Lightly Salted, which started in 2017. I explained that our ethos as a company has been as important to get right as the work that we produce. I expressed that every part of Lightly Salted operates with honesty and integrity.
I also explained that ways in which I couldn't help her.
She later became a brilliant client of ours because of our honesty and integrity.
Over the last few years we have changed direction slightly. We've moved from Graphic Design services to digital provision for small businesses. Our main services are Web Packages, Web and Digital Marketing for small businesses.
As a small business owner myself I understand how little time you may have to think about your website. I know how hard it can be to keep it up-to-date and how frustrating it can be when your website is sending you no new leads.
You might think that a do-it-yourself website builder will solve the problem. Or that friend or family member with a bit of techie know how.
The problem with do-it-yourself website builders is that they need a lot of your time. They need your resources to learn how to use them and still need design skills and knowledge about the web and SEO.
Family and friends are a great way to keep costs low but often building websites are not their main job. They're likely not experienced in building websites, especially for a business like yours.
DIY website builders, family and friends aren't the right solution for small businesses.
These solutions aren't right for small business owners trying to:
- scale their business
- save themselves time
- present a professional, high-quality image to prospects
- generate leads
- push their business above their competitors
Small business owners need to work with an expert, someone they trust and can rely on.
What you need is an agency that has worked with similar businesses, in similar sectors. An experienced agency that will work hard with you to achieve your goals.
If you’re a small business, or you know a small business owner, then we want to work with you.
Try our small business website audit below and see what it's like to work with an experienced agency with honesty and integrity.